Kristen McCormick
Kristen is the Senior Managing Editor at WordStream, where she helps businesses to make sense of their online marketing and advertising. She specializes in SEO and copywriting and finds life to be exponentially more delightful on a bicycle.
30 Awesome Examples of Conversational Copywriting (+How to Do It Right)
Learn how to write marketing copy that your audience actually wants to read.
How to Advertise on Facebook: The Visual, Step-by-Step Guide
Complete with screenshots, tips, and FAQs, this guide has [quite literally] everything you need to set up a successful Facebook ad campaign.
16 Simple, Meaningful Mother’s Day Marketing Ideas
Plus find out why the creator of Mother's Day was determined to cancel it.
40+ Mother’s Day Instagram Captions for Everyone in Your Audience
From cute and sweet to sensitive and factual—plus a brainstorm word list.
62+ May Marketing Ideas (and Examples) for Any Business or Budget
Connect with your customers in meaningful, memorable ways this month with your blog and social posts, emails, and more!
39 Ways to Increase Traffic to Your Website
Creative ways to drive more (and more relevant!) traffic to your site beyond just SEO.
24 Unusual (Yet Brilliant) Call to Action Examples You Can Copy
Ditch the boring buttons and get the clicks flowing on your homepage, pop-ups, ads, and more.
The Complete Guide to Instagram Hashtags (With 120+ Hashtag Ideas)
Learn how one simple pound sign can improve your reach, rank, and reputation.
The Complete, Visual Guide to On-Page SEO in 2022 (With Templates!)
A full walk-through of on-page SEO, plus a customizable checklist and designed-to-rank content templates.